The Hummingbird is less than a year old, but this newest algorithm is already making a major impact on search engine results pages. Reliable SEO services in the U.K. understand that they need to adjust their packages to accommodate Google’s massive changes, including the Hummingbird. An April 11, 2014 Search Engine Land article elaborates further on what SEO companies should do.
First of all, having a good website is an integral part of any internet marketing campaign. This now plays a great deal on how well a website will top the rankings of Google: