London, Greater London (April 21, 2014) – Whitehat SEO Ltd., a leading social media agency in London, said it will launch a series of training video courses for search engine optimisation (SEO) and social media marketing. The videos will be posted on the company’s website, and can be accessed by clients beginning this April.
SEO is a set of techniques used to ensure that a website or webpage appears near the top of search results pages (SERPs). According to statistics, a first-ranked page can get a click-through rate as high as 36.4%. In contrast, a page ranked 10th only gets 2.2% of clicks, thus highlighting the importance of search engine optimisation.